China Brand Day | A Review of CAMERICH History
As a high-end furniture brand with an international vision, CAMERICH is committed to building a premium "contemporary lifestyle". CAMERICH believes in "Less is More", and highlights the "people-first" principle in every aspect of its product design. As an international brand, CAMERICH has established a global business network with over 100 stores, covering Asia, Europe, North America, South America and Oceania.
2022
“The Structural Field” A Sustainable Bamboo Forest
CAMERICH joined forces again with Neri&Hu Design and Research Office to present the 907.5 sq m bamboo pavilion “The Structural Field” at the 50th China International Furniture Fair in Shanghai.
Lyndon Neri | Rossana Hu
Neri&Hu Design and Research Office
The Winner of Madrid Design Awards 2020
Blueprint Overall Award for Design 2019, Blueprint Magazine, UK
The Plan Award 2018, THE PLAN Magazine, Italy
2021
East Meets West at the 2nd Design Spring Fair
After 12 years, CAMERICH returned to China (Guangzhou) International Furniture Fair and the 2nd "Design Spring" Contemporary Chinese Furniture Design Fair with a "white box" and a dozen new products that blend the Eastern and Western culture and designs, opening a new chapter of the brand in the post-epidemic era.
CAMERICH expands its international partnerships and global profile by inviting Belgian design agency Yellow Window and Italy’s Favaretto & Partners to create exciting new products.
Axel Enthoven——Yellow Window
Favaretto & Partners
Sept. 2020
CAMERICH Pavilion Designed by Neri&Hu Design and Research Office
CAMERICH and Neri&Hu Design and Research Office jointly introduced a new space during the 46th China (Shanghai) International Furniture Fair conceived just for the BAIANA chair, designed by internationally acclaimed architect Alvaro Siza.
Jan. 2020
“KONG” Unveils at the 25th Maison&Objet Paris
CAMERICH was invited to join the 25th Maison&Objet Paris, debuting with the exhibit “KONG”.
The 330 square meters CAMERICH pavilion features a creative space exploring China’s culture of courtyards and hutongs, aiming to communicate its brand values and determination to develop the European market.
2019
CAMERICH Invites Alvaro Siza to Create the BAIANA Chair
CAMERICH invited Alvaro Siza, Pritzker Architecture Prize laureate, to design its 715 sq m Siza Pavilion for CAMERICH at the 44th China (Shanghai) International Furniture Fair, as well as the BAIANA chair.
Alvaro Siza
Portuguese national treasure
One of the world’s most important contemporary architects
1992 Pritzker Architecture Prize laureate
2017
New Products Show at China International Furniture Expo (Shanghai)
CAMERICH debuted dozens of new products at the 23rd China International Furniture Expo (Shanghai). CAMERICH pavilion, designed by Horizontal Design’s Founder and Chief Design Director Ju Bin, was named Wanxiang Fanghe, meaning including all in the square pavilion.
2015
“1KM-HIGH” Urban-Rural Habitat Unveils in Milan
CAMERICH collaborated with the School of Architecture at Tsinghua University and ZAO/standardarchitecture to introduce the conceptual design “1KM-HIGH” Urban-Rural Habitat at Salone del Mobile.Milano in 2015.
Seven upward-growing model structures envisions the possibilities of future human habitats.
2013/2014
Micro Hutong & Micro Yuan’er Debut at Beijing Design Week
CAMERICH, along with ZAO/standardarchitecture, introduced the “Micro Hutong” and “Micro Yuan’er” projects at Beijing Design Week. The purpose of these experimental projects is to shed light on the possibility of providing more ultra-small residences within the limited space of the traditional hutongs. “Micro Yuan’er” went on to win the Aga Khan Award for Architecture in Oct. 2016.
2012
Concept Design “Village Mountains” Shines at Milan Design Week
The concept work “Village Mountains” emerged from the creative chemistry of CAMERICH and ZAO/standardarchitecture. It debuted at the INTERNI Legacy Exhibition, one of the most important shows at Milan Design Week 2012. The installation challenged basic concepts about modern lifestyles and breached traditional definitions of rural and urban by reimagining landscapes through an awakening of increasingly scarce land resources and energy. “Village Mountains” was a sensation, making front page stories in the Italian design media.
2011
CAMERICH Advanced Concept Show
CAMERICH and ZAO/standardarchitecture teamed up to launch the global Advanced Concept Show at Shanghai New International Expo Center, carrying on its brand concept of continuous innovation for constant exploration of the relationship between futuristic furniture design and human living.
2010
High Point Market, USA
Since 2010, CAMERICH has been a favorite regular at High Point Market in the United States, and owns a permanent showroom inside the main building.
2005
Brand Creation
CAMERICH is created and launched in industrial fairs.
1997
Company Establishment
Beijing Triumph Furniture Co., Ltd. is established.
